Archive for December 2008

 
 

New year’s revolutions

It’s about to be 2009, and despite predictions of doom and gloom there are plenty of reasons to be cheerful. iQ’s official UK launch is now just a week away, and examples will be appearing in Toyota centres next week.

iQ adverts have started to appear in the shape of posters and animated displays, like these [...]


iQ makes year-end lists

2008 is down, but not out, and we have just a little longer to wait for iQ’s UK launch.
Meanwhile, various bloggers and journalists are turning out ‘best of 2008′ lists, and iQ’s a fairly frequent feature.
One NowPublic contributor has come up with a list of 10 cute little cars. iQ also features in TreeHugger’s Green [...]


Merry Christmas To You

As is customary at the festive time of year, we would like to extend season’s greetings and wish a happy new year to all readers of our blog.
It’s shaping up to be an exciting 09 for iQ and we look forward to bringing you all the latest news and info about the car.
So until next [...]


iQ on the ball

We’re still enjoying the series of shorts produced to promote iQ. Unfortunately, we don’t know much about them yet.

They’ve been produced, we think, for the New Way iQ campaign in Japan.

Beyond that we’re in the dark, but, buoyed up by our recent success in tracking down the team behind the CGI iQ film, we’ll see [...]


Behind the iQ film

We’re rather taken with the widescreen, computer-generated film that you see on the iQ homepage.
So we decided to find out a little more about it, where it’s set and what it means. We spoke to the team behind its production at German 3D-house RTT.
Its producer, Bea, explained that the whole process - from coming up [...]


iQ shortlisted for World Green Car of the Year

In its short career to date, iQ’s won an overall award, a consumer award, a design award, and most recently Top Gear’s small car award.
Now it’s up for possibly the biggest yet, having been announced as a contender for the World Green Car of the Year 2009.

It’s up against some stiff competition, from conventional competition [...]



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