Toyota Verso ad supervillain

Toyota Verso: made for superheroes… and supervillains

Are your parents your heroes? Quite possibly. Have you ever felt they were villains?

That’s the question raised by this new Toyota Verso advert from Toyota Europe.

The clip, viewed through the eyes of an ice cream-loving youngster, casts the father in the role of spoilsport supervillain after he forbids our hero from eating in the car. (We can all sympathise with that, can’t we?)

Mum, on the other hand, proves worthy of superhero-levels of adoration – as long as the boy doesn’t let the treat drip on the Verso’s upholstery!

We’ll stay tuned for more adverts like this as they appear. You can watch more Toyota Europe videos on its YouTube channel.

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