The new Toyota Prius is set to be the most important new car launched next year – and you can help raise the excitement even further by voting for it in the What Car? 2016 Reader Award.
Revealed at the Frankfurt Motor Show in September, the 2016 Prius promises a new benchmark for hybrid vehicles, with incredible efficiency, innovative technology and a striking new design.
The What Car? Reader Award celebrates the new cars that real buyers are looking forward to arriving on UK roads in the coming months. With boundary-pushing technology and clever design central to Prius, it represents Toyota’s efforts to make genuinely cutting-edge eco-focused innovation available to as many people as possible.
You can read the 2016 Toyota Prius launch announcement here, and find out the key first details on Prius here.
If you want to find out more about the history of the Toyota Prius, just click here.